Jinsheng Group assists the conversion of new and old kinetic energy
2018-12-20 17:21:03 1

        On December 16, Jinsheng Food Marketing Co., Ltd. held the 2018 National Outstanding Distributors Annual Meeting with the theme of "Discussion, Co-construction, and Win-win" in Junan, Shandong. Nearly 200 Jinsheng distributors and cooperative partners from across the country Partners, outstanding business representatives and more than 20 media participated in the feast. At the meeting, Jinsheng announced its brand upgrade strategy, 2019 marketing plan, and three new small-packaged edible oils, and signed a 2019 agency agreement with distributors to work together for a win-win future.

More than 70 years of deep cultivation in the peanut industry, won the Chinese well-known trademark


        At the meeting, Jinsheng announced the brand upgrade strategy and brand positioning of "High-quality Peanut Oil Model", and shared the good news that Jinsheng trademark was certified as "China Well-known Trademark" with distributors. Over the years, Jinsheng people have been upholding the core values of "being honest and doing things with integrity", and practiced the business philosophy of "being a good character before making a product, and making a good oil" in product production and brand building. In August 2018, Jinsheng trademark was recognized as "China Well-known Trademark" by the Trademark Office of the State Intellectual Property Office. This award is once again recognized by the national authority after being awarded the titles of "First National Reliable Oil" and "National Green Food". The title of "China Well-known Trademark" is the highest certification in the field of Chinese trademarks, and it also symbolizes that the Jinsheng brand has reached a new level.

        During the annual meeting, distributors from all over the country visited the Jinsheng Peanut Science and Technology Industrial Park, which is under construction, to witness the new Jinsheng in the new era. According to Zou Yefei, general manager of Jinsheng Food Marketing Co., Ltd., a subsidiary of Jinsheng Group, Jinsheng Peanut Technology Industrial Park was invested and constructed by Jinsheng Group in May 2018. Experimental planting base), with a building area of 160,000 square meters, to build 600,000 tons of high-end peanut oil, specialty vegetable oil, peanut products and agricultural specialty food processing, plant extraction, e-commerce building, peanut museum, technology research and development center, warehousing and logistics distribution A high-tech park with close integration of primary, secondary and tertiary industries such as the center, peanut experimental planting base and ecological sightseeing agriculture.

        Discuss brand development together, build a long road, and win the fruits of success. 2019 will be the first year for Jinsheng to fully exert its efforts in marketing and brand building. By inheriting the past and the future, Jinsheng will enter a new period of development.


Administration and HR department Tel: 0539-7280388 Information and Publicity Department Tel: 0539-7281781 All rights reserved 2020 Jinsheng Group 鲁ICP备17046970号

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